Tuesday, June 17, 2008

GUIDE TO YOUR TEEN

A new video series, Guide to Your Teen, from from the Partnership for a Drug-Free America® will air on Comcast's Video On Demand. Comcast, the nation's leading provider of entertainment, information and communications products and services is working with the Partnership for a Drug-Free America to deliver educational programming to help parents connect with their teens.

Comcast's commitment to helping the Partnership educate and empower parents to have frequent, open conversations with their kids about making healthy choices, especially when it comes to drugs and alcohol, is now available at the touch of a button. Comcast customers can view the newly created VOD Series titled Guide to Your Teen to learn why "normal" teen behavior can appear to be anything but normal to parents, find tips and tools to help parents navigate the teen years, and explore the science behind teenage brain development. The series can be accessed by choosing "Top Picks" and then "Guide to Your Teen." The series is running June 12-26.

Comcast is promoting the series via its cable systems, which can be seen by customers who receive Comcast Central (VRN). This new interactive channel allows viewers to press one button using their remote control when they are watching a "What's On" segment and go to "On Demand Top Picks," where the series will reside.

To learn more about ON DEMAND visit: http://www.comcast.com/ondemandsa
Don't have Comcast video on demand? Visit A Parent's Guide to the Teen Brain at www.drugfree.org/teenbrain, an engaging, interactive website that helps parents understand new and relevant information about how the brain develops - it is just one of many easy-to-use tools the Partnership is developing for parents and caregivers as part of our new Parents Resource Center.

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